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Communications Case Studies
Pharmaceuticals company uses Communicating Upward program
to improve internal communications, allowing senior
management to make well-informed decisions that drive
business results.
Industry: Pharmaceuticals
An international pharmaceutical company required excellent
cross-functional communication, both oral and written, to
make well-informed decisions that drive business results.
Senior management turned to Novations’ Communicating
Upward program to put an end to poorly structured and
overly detailed reporting. The initiative combined
classroom learning and one-one-one coaching to provide
employees with the skills they needed to clarify their
thinking, take into account audience needs, relate findings
to business goals and priorities, design succinct
presentations, and make well-supported recommendations.
Critical Issues
Teach employees Novations’ SIMPLER paradigm to help
them identify their primary point and recommendations and
construct solid supporting arguments for written and oral
communications.
Practice techniques for “going with the flow”
when managing executive discussions.
Learn to create effective slide presentations and written
reports in classroom sessions and via one-on-one coaching.
Solution
Novations Communicating Upward program was introduced in
order to break the cycle of bad communication that was
frustrating senior management. More than 800 employees
worldwide took part in the training, and the skills and
tools taught have penetrated all functions of the
organization. How to make an effective presentation has
become the standard for the client’s corporate
communications around the globe.
Results
Participants described their post-training presentation
efforts as “wildly successful.” By using the
skills and strategies they learned in the classroom, they
were able to clearly and succinctly communicate challenges
and recommendations to senior management, contributing
significantly to company objectives and building up their
own reputations and self-confidence.
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